Marketing Strategy for Wellness & Service-Based Businesses

You know your business has value. But are you reaching the right people, communicating what makes you different and focusing on the marketing activities that can move your business forward?

At Napta Studio, I help wellness businesses and service-based coaches gain clarity on their marketing, identify opportunities and develop a practical plan aligned with their business goals.

Whether you need an honest assessment of your current marketing or a clearer direction for the months ahead, let’s turn uncertainty into a more focused approach.

I have a marketing strategy, but I need a website.

A diverse team collaborating on digital marketing strategies at a desk, using laptops and tablets.

What Sets Us Apart from Competitors

Napta Studio’s commitment to quality, exceptional customer service, and a genuine focus on authenticity and intentionality sets us apart. At Napta Studio, we deliver beautiful, user-friendly websites and Marketing services that help businesses grow online. Whether you are a startup, small business, or established company, Napta Studio creates tailored website and marketing services that reflect your goals while combining strategy, creativity, and a seamless user experience.

Marketing Strategy Services

 

Explore Napta Studio’s comprehensive selection of services catering to various needs,

ensuring complete customer satisfaction. 

Marketing isn’t just about posting consistently, trying every new platform or having a beautiful website.

It’s about understanding your audience, communicating your value and making informed decisions about where to invest your time and resources.

My approach combines marketing thinking, digital experience and thoughtful design to help you build a clearer connection between your business goals and your marketing activities.

 

 

Choose the marketing support that you need.

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Marketing Audit

Ideal for startups ready to launch 

Perfect for new founders/businesses who need to understand where you are before deciding where to go.

If your marketing feels inconsistent, your message isn’t connecting or you’re unsure what’s working, a marketing audit gives you a clearer picture of your current position.

I’ll review your existing digital marketing activity, identify strengths and gaps, and recommend practical improvements based on your business goals.

What is included

  • An initial questionnaire about your business, audience and goals.
  • A review of your website and messaging.
  • An assessment of up to two agreed digital marketing channels.
  • Identification of gaps, missed opportunities and areas for improvement.
  • A prioritised written report with practical recommendations.

  • A 45-minute online consultation to discuss the findings and next steps.

You’ll leave with:

A clearer understanding of what’s working, what needs attention and which improvements to prioritise first.

Pricing starts from £197

Marketing Strategy &
90 day Action Plan

Ideal for Growth Startups and Rebrands

Designed for founders/businesses who are over moving from scattered marketing activities to a clearer direction.

If you’re ready to grow your business but aren’t sure where to focus your marketing efforts, this service helps you develop a structured plan based on your goals, audience and available resources.

Together, we’ll establish your priorities and identify how your marketing can better support your business.

What is included

  • Where your marketing stands today.

  • Who you’re trying to reach and what matters to them.

  • How to communicate your value more clearly.

  • Which marketing channels deserve your attention.

  • What to do over the next 90 days.

  • How to assess whether your marketing is moving in the right direction.

You’ll leave with:

A practical roadmap that helps you make more informed marketing decisions, focus your efforts and take the next steps with greater clarity.

Investment: £395 introductory price

Extra adds on is available on request

Including full SEO and content branding, maintenance and more

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Key Services Differentiators

01. Unrivaled Expertise

A designer and founder possess unmatched expertise in their respective fields, ensuring that you receive the highest level of service.

02. Personalized Solutions

I understand that every customer is unique, and I tailor our solutions to meet your specific needs, offering customized options that perfectly align with your goals.

03. Timely Delivery

I value your time and guarantee prompt delivery of our products/services, enabling you to stay on track and meet your deadlines

Adds on Support & Creative services

01. A day of Creative Support

A focused, intensive design sprint that solves specific problems in a single session.

What are you going to get

Price starts from £159.99

02. The Care Plan for your website (Maintainace)

Long term support that keeps your website fast, secure, and conversion ready.

What are you going to get

Price starts from £80 a month

Marketing Strategy Process

Collaboration is at the heart of creating the ideal website for your business. From the very beginning, I’ll work side by side, refining your goals, understanding your preferences, and fine-tuning both design and functionality. By keeping our communication clear and aligned, we’ll craft a website that not only reflects your brand but also serves your business needs effectively.

1. Discovery Call

In this call, we will explore business goals, branding, and website requirements. Additionally, we will address any questions you have about the project, including duration, pricing, available additional services, and meeting arrangements. We prioritise clear communication and are flexible with your scheduling needs.

2. Agreement and Marketing plan Proposal

This essential step involves further discussion and marketing plan proposals, culminating in the signing of a contract . This contract outlines key elements concerning payments and legal rights of use for the project. We are open to flexibility regarding costs and installments, depending on complexity and affordability.

3. Marketing Strategy Session

Once your proposal is approved, we begin delivering your chosen service. For the Marketing Audit, this involves preparing a detailed audit report with prioritised recommendations. For the Marketing Strategy, we develop a tailored strategy document with a practical action plan to guide your next steps.

All costs are clearly outlined in your proposal and invoice, ensuring transparency and clear communication throughout our collaboration.

4. Research and Review

We offer both in-person and video call meetings to review your marketing strategy or Audit, ensuring unlimited communication to meet your needs. Our update and review process occurs twice, providing clear goals and effective communication.

5. Strategy and Recommendations

We are committed to delivering your marketing strategy plan or audit on time, prioritising your feedback and satisfaction. Our goal is to create an effective marketing strategy and 90-day plan or Audit that fosters business growth and attracts customers, ensuring a win-win outcome.

6. Your Next Steps

Once your results are delivered, you’ll receive a follow-up email with all agreed documents and clear recommendations for your next steps. If needed, I can also support you with additional services, including website redesign, ongoing maintenance, and SEO.

Flexible weekly or monthly maintenance packages are available to help keep your website secure, up to date, and performing at its best.

Common Questions & Answers

Do you implement the marketing strategy for me?

These services focus on analysis, planning and recommendations. Implementation is separate. If you need help putting the plan into action, we can discuss a suitable project based on your needs

For a marketing audit, an existing website is helpful but not always essential. The scope will depend on your current digital presence. A strategy project can also be adapted for an early-stage business with a defined service and clear objectives.

No ethical marketing service can guarantee a specific number of clients or sales. The aim is to improve the quality of your decisions, give your marketing a clearer direction and establish ways to evaluate progress.

A Marketing Audit is typically completed within 5–7 working days after receiving the required information. A Marketing Strategy & 90-Day Action Plan typically takes 10–15 working days. Timelines are confirmed before the project begins.

No. Both offers are one-off engagements. Any further work is agreed separately.

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